Graduated in Tourism from the University of Deusto and later specialized in Event Organization at the Autonomous University of Barcelona and in Advanced Marketing at the Deusto Business School.

He has been actively collaborating with the foundation since 2009 in marketing tasks, and since 2021 he has been in charge of the Fundación Noelia Basque Country Delegation with his wife Amaia.

Father of a child affected by Muscular Dystrophy due to collagen VI deficiency.